Brief
The Strategist turns a win or a hunch into a ready-to-run campaign brief. It interviews you, stress-tests against your proven data, and produces a structured output.
1. Pick a mode›
2. Work through it in conversation›
3. Get your brief or list›
4. Build the campaign
Quick jobs · one task, straight in and out
📇
Create a list
Tell it who you're after in plain terms. It proposes target profiles based on your proven wins and asks one question to narrow them down. Produces a shortlist to take into Hunt.
Produces: target profiles → Hunt to find contacts
＋
More quick jobs
Draft an angle, check a subject line. Added as needed.
Full sessions · the complete strategic treatment
🏆
Extract a win
Tell it about a deal you won. Structured interview, produces a case study and a campaign brief to find more like it.
Produces: case study + campaign brief
🧪
Test a theory
Bring a hunch about who to target and why. Stress-tests against your proven data, then builds a Tier 1 brief or tells you why it's weak.
Produces: verdict + campaign brief if sound
Recent sessions